The Science of Business Development

Greg DeKalb and Tony Paolella talk about their business methodologies and how networking for leads has evolved dramatically during the pandemic. 

Greg and Tony are no strangers. Together they Co-Founded Tony P's networking events a couple of years ago. Both are notorious entrepreneurs always staying on the cutting edge of business trends.

For Tony, his flair for connecting people and throwing events dates all the way back to college as he took over the Rush events for his fraternity at University of Illinois. He tells Greg about his transition from the Clinical Psychologist track to the revelation that business, sales, and marketing were his true callings. 

One of Tony's major keys, as you'll hear him expand upon, is learning the art of making things like events more cost effective for everybody: Always provide something of value first before you ask for something in return.

Listen as these two colleagues talk about everything they've learned along the way from digital marketing, using statistical data, what goes in to starting your own company, and tips on how to be successful.